FRENCH FOR BUSINESS AND CUSTOMER ACQUISITION: THE LANGUAGE YOU DIDN’T KNOW YOU NEEDED

French for business is one of the key languages for any company looking to internationalise. You might be thinking… But wouldn’t it be better to start with a language like English? Exactly therein lies the trick, while your competitors are investing their efforts in English, you can be training your employees in French to reach new markets.

There are a lot of advantages to using French for business and it is much simpler than it sounds. Thanks to this language, your employees can focus on other geographical areas, attract new clients that you had not considered before or even achieve great business growth both internally and externally. Do you want to know how to do it and where to start? Read on and we’ll tell you all about it.

Table of contents:

• The 5 competitive advantages that French for business will give to your company
• Is One-to-One or small group training better for learning French for business?
• How to organise the best French for Business training
• How much does it cost to train my employees in French for business?

The 5 competitive advantages that French for business will give to your company

Learning French is generally very enriching for everyone, but when this language is focused on a business environment, you can achieve many goals that until then seemed unattainable and develop great success on an international level. Just like any other skill, a perfect knowledge of French for business can provide your company with different competitive advantages which, if well exploited, can position the company at the top of its field of work.

Competitive advantages of French for business

• Differentiation from the competition.
• Offer your products/services to international clients.
• Work new market niches.
• Increase your range of clients.
• Grow your company’s brand image and reputation.

Is One-to-One or small group training better for learning French for business?

Once we have decided to train our employees in French we have to see if, depending on the level and needs of the company, it is better to use One-to-One training or small groups to learn French.

Your first idea is probably always to do group training. In this case, it is best to divide your employees into small groups of 3 to 5 people with the same level of knowledge. This way everyone can learn at the same pace, focus the classes on the group’s joint objectives and, above all, the teacher will be able to work better with each of them.

One-to-One training is a system of private classes where the teacher works directly with the student, adapting completely to their objectives and needs, with the aim that they learn as much as possible and that they can use this knowledge 100% in their workplace.

This methodology is perfect for workers with very specific training deficiencies who need an expert in the area to provide the right approach. One-to-One training also works perfectly for managers and CEOs who want to improve their business French, prepare speeches or internalise the French business protocol of each area where they are going to expand.

How to organise the best French for Business training

If you are interested in training your employees in French, you have probably asked yourself many times how to organise the best in-company French language training. It’s actually very easy: what you have to do is find an official training centre that is dedicated exclusively to providing classes to companies. At Classgap for Enterprise we have been in the training business for more than 10 years, so all our courses are fully customised to the needs of each student.

French for business is one of the most important training courses in our company, which is why we have a large portfolio of native teachers specialised in the business area. In order to ensure that both teachers and students have the best two-way communication, we have developed the “Virtual Classroom” platform, a space where classes can be held completely online as if they were face-to-face. Thanks to this platform, your employees will be able to internalise all the vocabulary necessary to speak French in a business environment.

How much does it cost to train my employees in French for business?

There is a legend that says that personalised language classes are very expensive. Well, let me tell you that, like most legends, this is a lie. Personalised French for business training is excellent value for money and, as it is personalised, it all depends on the number of hours, the number of students and the methodology of the classes you want to give.

Likewise, every Spanish company is entitled to the training credit granted by FUNDAE. Therefore, if your company receives this governmental aid, it can mean a great reduction in the total cost of your employees’ training… What more could you ask for? Also, if you don’t know how to manage this credit or French language training for companies, don’t worry. At Classgap for Enterprise we have a totally free audit service where our experts will advise you and accompany you throughout the whole process.

As you have seen, language training is always essential in any company… but when it focuses on French, you can quickly distinguish yourself from the competition and focus on other very profitable areas for the company. If you don’t want to waste any more time, don’t hesitate to contact us so that your employees can receive the best training in French for companies.